Monique Luttrell

Director of Marketing, Business Technology Media

Monique Luttrell is a tech savvy marketing director for UBM Tech. In her role, Monique develops brand and product strategy, positioning and promotion for market leading brands such as Dark Reading, Black Hat, Enterprise Connect, and No Jitter. She also leads and manages demand and lead generation.

Prior to being a marketing director, Monique served as InformationWeek’s marketing integration manager, assuming the role of liaison between sales and marketing, and later as sales intelligence manager, responsible for creation and analysis of sales metrics and reporting. Monique graduated from the University of Kansas with a BS in Communication Studies.

Don’t Forget About The Introverts At Your Next Event

Posted by on June 8, 2015

There seems to be a lot of talk about introverts versus extroverts. As an introvert, I enjoy reading about tools that can help make large social situations more bearable, but what can we do to help make events more bearable enjoyable for other introverts? If you're planning an event, check out Dr. Cathy Key's tips for increasing participating and engagement from introverts. Read more.

How Do You Measure The Success Of Your Content?

Posted by on September 11, 2014

Earlier this year, Contently surveyed over 300 marketers from both B2B and B2C companies and asked that very question. As expected, marketers are focused on quantitative results — from site traffic to social engagement to SQLs. But wait...more than 90 percent said that they are not very confident in the key content metrics they are using to measure business results. Well, now I'm confused. Read more.

The Pillars for Effective Face-to-Face IT Events

Posted by on May 13, 2014

UBM Tech conducted an online survey of nearly 600 business technology professionals who attend IT industry events to determine why they attend, and what their expectations are from vendors before, during, and post event. One of the key findings revealed that IT professionals attend an average of only 4 events annually to gather in-depth information on emerging technologies, network with their peers, and learn about new products and services to help them make smart decisions for their businesses. Read more.

UBM Tech Unveils the New Community-Driven Networking Computing

Posted by on April 24, 2014

Online Community for IT Architects Provides Forum for Technical Advice, Commentary and Discussions San Francisco, April 24, 2014 / PRNewswire / — UBM Tech today announced the new community-driven Network Computing (networkcomputing.com), an interactive platform for the IT infrastructure community to connect through moderated discussions, blogs and social media. Now complementing its real-world technical editorial […] Read more.