Director of Marketing, Business Technology Media
Monique Luttrell is a tech savvy marketing director for UBM Tech’s Business Technology Media Group. In her role, Monique develops brand and product strategy, positioning and promotion for market leading brands such as Dark Reading, Dr. Dobb’s, Light Reading and Network Computing. She also leads and manages strategic direct marketing and media partnerships. Currently, she is leading the charge in the adoption of the company’s CRM systems with the goal of tracking and increasing marketing ROI.
Prior to being a marketing director, Monique served as InformationWeek’s marketing integration manager, assuming the role of liaison between sales and marketing, and later as sales intelligence manager, responsible for creation and analysis of sales metrics and reporting. Monique graduated from the University of Kansas with a BS in Communication Studies.