Are your email open rates still lagging? Check to see if you covered four key elements many email marketers overlook that can affect email open rates. Read more.
Eventbrite released a very helpful resource for B2B event marketers. These are the top takeaways to help improve our email campaigns, sales tools and deliverables. Read more.
Ready for a new bookmark? WeAreTop10 compiled a new cheat sheet with all of the images sizes for some of the most popular social media sites (Facebook, Google+, Twitter, etc.). You'll want to keep this one handy for the next social campaign you have lined up. Read more.
Are some of your email campaigns not performing as well as you’d like? Here are some ways to get contacts to open our emails and not just delete them. Read more.
UBM's Dark Reading was named the top overall influencer and technology news source in Apollo Research's just released 'US CISO Influencer Report 2016'. Read more.
How can you check if your email (or landing page or any promo copy) is effective? Go through the checklist and I'll guarantee a major improvement. Read more.
No one is perfect and we can't always afford (or spare the time) for a copywriter to check all of our writing. There are some grammar mistakes I'm frequently guilty of making or rules I just plain can't remember; then there are others that make me cringe or discredit a piece of content immediately. Here are my top five. Read more.
This infographic provides highlights from Black Hat's attendee survey - covering top concerns, most time-consuming tasks, budget trends, and the fear of the Internet of Things. 460 top-level security experts were surveyed, including leading ethical hackers, IT security management, and technology developers. Read more.
There seems to be a lot of talk about introverts versus extroverts. As an introvert, I enjoy reading about tools that can help make large social situations more bearable, but what can we do to help make events more bearable enjoyable for other introverts? If you're planning an event, check out Dr. Cathy Key's tips for increasing participating and engagement from introverts. Read more.