Content Marketing

Modern Storytelling: Interactive Infographics

Posted by on September 1, 2015

When you think about your content marketing strategy, you should be sure to make infographics a key part of the mix for educating prospects in a visually pleasing manner. Infographics are growing in popularity as marketers look to create content that is easy to consume and share. Read more.

Case Study: Marketing and PR Producing Content Together

Posted by on February 13, 2015

Producing content can have its challenges at times. Producing newsworthy content for a well-established brand even more so. To create newsworthy content, Marketing and PR have to work side by side to string together singular initiatives into one impactful campaign. What does this process entail? Read more.

2015 Tech Marketing Priorities Research

Posted by on January 21, 2015

The results from our third annual technology marketing priorities survey show that trade shows and events, and content creation are the most successful marketing tactics. Download the research to learn about tech marketing priorities, challenges, budgets, and much more! Read more.

A Year in Review: Infographics

Posted by on December 10, 2014

Infographics played a larger role than ever in Create Your Next Customer’s 2014 visual storytelling efforts. Looking back, they provide a great snapshot of the year’s big marketing and technology trends from our longer research pieces. Read more.

Reminder: Your Best Content Expires January 1, 2015

Posted by on December 9, 2014

Many tech marketers (myself included) regard the new year with more than a little apprehension. The expiration dates on your best content marketing pieces are fast approaching, and another year of content planning and creation is upon us. Here are some strategies to extend the shelf life of your content. Read more.