Posts tagged "content creation"
Research report studies the content consumption habits of technology professionals and explains how and when content is used throughout the IT buying cycle. Read more.
Learn my top suggestions for pitching your solution to editors, prospects, and CIOs. Plus, more insights from security buy research. Read more.
The “Four Pillars of B2B Native Content” should serve as a jumping off point for creating content for your native advertising program. Read more.
To succeed at B2B tech marketing, you’ve got to build your brand through an integrated approach that’s built around the marketing trifecta: content, media, and events. Read more.
"The industry is moving from insight to foresight." It's time for marketers to develop content that shows how you can predict performance. Read more.
I did a significant amount of research prior to my first Twitter chat for UBM Tech. Here are my Twitter chat pro-tips so you don’t have to rely on luck for success. Read more.
Sometimes the medium is the message. How you present information to potential customers matters. UBM Tech’s 2015 Content Connects research study looks at the content consumption preferences and habits of business technology professionals. Here we share a handful of the most popular formats and best practices for each + how to avoid epic fails. Read more.
One of the most effective ways to present information and data today are the use of infographics. Infographics appeal to consumers because people love facts and figures … But, not all infographics work. Get some quick tips on how to create infographics that work, download our Best Practices executive brief. Read more.
The results from our third annual technology marketing priorities survey show that trade shows and events, and content creation are the most successful marketing tactics. Download the research to learn about tech marketing priorities, challenges, budgets, and much more! Read more.