Posts tagged "customer experience"

Live Journalism – As Opposed To What?

Posted by on August 20, 2015

The New York Times has dubbed a new term: live journalism. Live journalism is editors moderating panels at conferences, interviewing executives on stage and steering the conversation to provocative and relevant issues. What took them so long to discover this? Read more.

Attendee Perspective: 5 Critical Evaluations

Posted by on February 24, 2015

I attended the event MAGIC in Las Vegas and was blown away by their ability to provide the perfect environment for sponsors, exhibitors, and conference attendees to connect with one another. The experience made me recall my mental tick list of what can sway a prospect’s decision to attend an event, and what an attendee expects to get out of an event. Read more.

Launch of a New Site for the Game Group Sales Team

Posted by on February 4, 2015

Websites are an important extension of a brand. They serve as a "living” communication tool used to convey information, entice action, and showcase products. At UBM, the Game Group has a website dedicated to exhibitor and sponsorship opportunities. I decided it was time to take on the task of upgrading the archaic site 'Join the Game Network.' Read more.