Posts tagged "social media"
It’s about 6.7 to 7 times cheaper to keep a customer than it is to get a new one and yet we’re still chasing new customers. Read more.
Mastering Facebook ad targeting is often difficult for B2B tech marketers. You know your audience is using the platform, but how do you find them? Read more.
With social media dominating communications outreach for businesses, IT departments need to focus on how to engage Millennial consumers. Read more.
Security professionals and marketers should start treating social channels like dangerous security threats, and align strategies to fend against cyber attacks. Read more.
"We should be the best in the world at adapting to the needs of consumers, not the best at YouTube." The Global Director of Social Media and Search for LEGO Read more.
There were more than five tech marketing insights that came up throughout the '5 Keys To B2B Content Marketing Success' webinar. Here are my top Q&As. Read more.
Whether you’re not sure where to get started, or a content marketing pro, these stats should help you to enhance your content marketing strategy! Read more.
Experimenting with an unfamiliar tool or a new vendor can be daunting, which is why we’ve assembled some marketing tips from successful virtual events. Read more.
PR and marketing professionals are increasingly tasked with doing more with less. Discover how analytics can help you develop a smarter 2016 communications strategy with this round-up of our best monitoring and measurement practices. Read more.