One of the goals we have here at CreateYourNextCustomer.com is to provide our tech marketing partners advice, insight and tips on hot marketing trends, strategies and initiatives. As marketers ourselves, we know how busy it gets, how tight bandwidth is, and, we especially know how hard it is to keep up with the pace of change. All this said, I’m excited to announce the launch of our new Tech Marketing Best Practice Series.
Our best practices series, authored by UBM TechWeb experts such as Elliot Kass, Brian Gillooly, Tom Smith, Scott Vaughan, Steve Saunders, Fritz Nelson, and more, will offer sound, practical advice to tech marketers on topics such as writing great IT white papers, building IT communities and producing effective online video. We’ll be posting new white papers on a monthly basis, and look forward to hearing your feedback.
Available for you to download now:
- 5 Secrets to Great Tech White Papers – Authored by Content Expert Elliot Kass, Vice President of Content Marketing at UBM TechWeb
- Selling What You Know: Three Keys to Killer Content Marketing – A research-based white paper focused on how technology decision makers use and consume IT content, authored by Scott Vaughan, CMO of UBM TechWeb
We’ll be sure to let you know as we post new best practices white papers via our monthly newsletter. If you don’t currently subscribe to our newsletter, I encourage you to do so! Download the white papers today and do share your thoughts with us! We look forward to hearing from you...and if there are any topics you'd like to see us focus on, drop me an email at [email protected].