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Webinar "No Shows" Still Show Interest

In a new research report from Brainshark, Best Practices for Producing Highly Effective Webinar Replays, stats show that 97% of those who missed your webinar are still interested.   Are we paying enough attention to the on-demand version?

Pulling off a webinar is a huge task.  Developing content, driving registration and hoping that if you keep your fingers crossed for the entire live event - all will go well.   And, once the event is over we send off our summary reports, pass the leads to sales and check it off the list.  But are we missing a huge opportunity with our on demand content and the audience that is viewing it?   Check out this research report for some great insights on how to squeeze more value from your webinars.