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Should Every Brand Be On Instagram?

Fast Company made a bold statement: every brand should be on Instagram. As a PR professional I've always counseled my clients that it's not worth joining every social channel just to say you're on there. However, I'm interested to hear what your thoughts are on Instagram as well as other mobile marketing platforms.

Social Strategy: Network-Curated Ads?

Ads hand-picked by Instagram co-founder get almost three times as much action as ads people choose themselves to run on Facebook, pilot program shows.

Instagram Ads: What You Need To Know

Ads are officially coming to Instagram. Will they be able to figure out a way to integrate marketing without jeopardizing Instagram's "cool factor?"

5 Ways To Utilize Instagram For Your Brand

This month, we heard Facebook purchased Instagram for $1 billion. Instagram will only be growing, so here are some great tips to help your brand utilize this social media obsession. Some social media bloggers are even saying that Instagram is the new Twitter.